It Doesn't Not Work (III)

Pushing The Outer Limits of Pure Surf Design

Show Schedule

SMASH Productions & Picture Farm Gallery is pleased to announce the run of show for It Doesn’t Not Work III: Pushing The Outer Limits of Pure Surf Design. The Exhibit will kick off Saturday, May 13th, 4PM at Picture Farm Gallery (338 Wythe Ave, Brooklyn, NY). Local surfboard shapers, hobbyists, creative individuals and such will be on hand displaying their latest creations & oddities.  The general public will have the opportunity to engage all these surfboard designers on their concepts and gain insight into the creative process of shaping surfboards.

It Doesn’t Not Work is a surf craft design event that explores the process of the art & craft of surf-riding design and a presentation of experimental shapes, work-in-progress projects and tried-and-true formulas.

In addition to the surfboard exhibit, It Doesn’t Not Work will run in conjunction with the NY Fish Fry (swell permitting) and will allow surfers and shapers to give these experimental designs a test ride. The NY Fish Fry will take place at Grand street, Long Beach, NY during the weekend of IDNW, May 14-15th, 2016.  The Call will be made for which day the Fish Fry will run by Thursday May 12th. Go to or to find out!

It Doesn’t Not Work is free and open to the public.

Below is a schedule of events and the shapers participating in this years show.

Location: Picture Farm Gallery: 338 Wythe Ave, Brooklyn, NY 11249

Dates: Saturday April 25th & Sunday April 26th

Saturday or Sunday, May 14th or 15th


  • The NY Fish Fry has become a staple in NY surf culture over the last 6 years. It’s a great time. Completely grass roots, no tents, no sponsors, no commercialism at all. Just a great opportunity for friends and like minded surfers to come together and try out new and old boards. It doesn’t get much better than that.

  • Saturday or Sunday May 14th or 15th, 9AM-12PM.

  • Location: Grand Street, Long Beach, NY.

Saturday, May 14th

  • It Doesn’t Not Work Opening Day

  • 4PM-10PM: Show Opens to the Public

  • 10PM: After Party Drinks at a The Crown Victoria: 60 S 2nd St, Brooklyn, NY 11249

Sunday, May 15th

  • Final Day of Show

    • 11AM: Show Opens

    • 12PM: Potluck Shaper’s BBQ

    • 4PM: Closing of It Doesn’t Not Work

List of Participating Shapers: Kai Hovland, John O'Reilly, Kevin Brennan, Tyler Jorgenson, David Tomasetti, Douglas Rella, Andrew Saklas, Jayme Noe, Johnny Borbone, Jeff Taylor, George Nickoll, Matt Dimler, Mike Lukens, Kyle Black, Jordan Griska, Brandon Ells, Jacques Beriau, Erika Matyok, Bryan Doring, Paul Schmidt, Jimmy Dowd, Derek Connor, Scott Szegeski, Mamoun Nukmanu Friedrich-Grosvenor, J Scott Klossner, Mike 'Ming' Miyahira, Ben Gallegos, Jeremy Grosvenor, Michael Leach, David Murphy, Kris Chatterson, Christian Boalt.

In addition to the It Doesn’t Not Work show, Picture Farm Gallery is proud to announce the book launch and reception party for Andreea Waters: SURF NYC at Picture Farm Gallery in Williamsburg, Brooklyn on Friday, May 13th from 6-9PM.

Joining the SURF NYC photos in a special exhibit starting Saturday the 14th will be John Shultz’ photographic essay about the shaping of the Kidman Dreamboard.

It Doesn’t Not Work is proudly supported by The Surfrider Foundation NYC Chapter, Austin Eastciders, Narragansett Lager, & Ace Coffee.

It Doesn’t Not Work is pleased to be partnering with Boardporn.TV and stoked that WAX Magazine is crafting bespoke exhibition catalogues for the event.

For More information go to or email: